Capstone Project PowerPoint Presentation: Business intelligence and big data – Introduction (minimum 1 slide) – What is a business intelligence and big data? (minim
Capstone Project PowerPoint Presentation: Business intelligence and big data
– Introduction (minimum 1 slide)
– What is a business intelligence and big data? (minimum 2 slides)
*** Please see more detail in the attached file ***
– Use APA style correctly throughout the presentation
– Use correct grammar and punctuation
– Format correctly and consistently
– Use the 7 x 7 rule: No more than 7 bullets per slide, and no more than 7 words per bullet. If you wish to explain further in your presentation, please use the Notes Pane at the bottom of the slides
– Utilize references from scholarly sources…do NOT use Wikipedia or Patents
– Cite references within the presentation using correct APA format
PowerPoint Presentation: Business intelligence and big data
– Use APA style correctly throughout the presentation
– Use correct grammar and punctuation
– Format correctly and consistently
– Use the 7 x 7 rule: No more than 7 bullets per slide, and no more than 7 words per bullet. If you wish to explain further in your presentation, please use the Notes Pane at the bottom of the slides
– Utilize references from scholarly sources…do NOT use Wikipedia or Patents
– Cite references within the presentation using correct APA format
The presentation has multiple topics. Please work on only 1) and 2). You may either create a new ppt file or add information to the attached ppt file.
1) Introduction (min 1 Slide) —> Me
2) What is a business intelligence and big data? (min 2 Slide) —> Me
3) What are the key benefits of a BI and big data? (min 3 Slide) —> My team member
4) Top 7 BI and big data best practices (min 4 Slide) —> My team member
5) Real world BI with big data dashboard with best practices examples (min 3 Slide) —> My team member
6) Conclusion & Guidance (min 2 Slide) —> My team member
,
BA 637 ITM Capstone Business Intelligence and Big Data
Submitted to Dr. Danielle Babb
Submitted by Group K
Introduction
2
Business Intelligence & Big Data
3
Key Benefits of BI and Big Data
4
Key Benefits of BI and Big Data
5
Key Benefits of BI and Big Data
6
BI and Big Data Best Practices
7
BI and Big Data Best Practices
8
BI and Big Data Best Practices
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BI and Big Data Best Practices
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Real World BI with Big Data Dashboard
Fig. Web Analytics Dashboard
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Real time website Performance .
Varied Metrics tracking .
Used for different context.
Efficient Dashboard elevate Business and Client relationship.
(Friedman, 2021)
Web Analytics Marketing Dashboard is particularly focused on the performance of the Website with respect to its marketing Objective.
Various Metric Tracking like Pageviews, Number of Visitors per day, week, conversion, etc. is carried out.
Several metrics including Bounce rate, website visitors, duration of the visit, referral traffic, traffic, sources. can be tracked using this Dashboard.
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Real World BI with Big Data Dashboard
Provides Team Performance for given time.
Critical insights can be obtained.
New selling strategies built based on insights.
Significant improvements made based on Sales Dashboard.
Support frontline in efficient future sales.
(Tan,2021)
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Fig. Sales Performance Dashboard
Sales Performance Dashboard can be helpful to track several KPIs like New Customers, Average sales per week, Customer Lifetime Value, Customer Acquisition Cost and contribute to derive meaningful decisions to improve its sales performance. For the given dashboard, high target with low acquisition cost signifies not enough money is being spent to attract new customers.
Dynamic sales KPI Dashboard makes the Company valuable as well as efficient.
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Real World BI with Big Data Dashboard
Tracks right metrics from available data.
Monitor the overall Operations of the Team.
Suggests improvements based on gained Insights.
Improved Decision Making.
(Varadharajan,2019)
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Fig. Call Center KPI Dashboard
Call Center KPI Dashboard helps to track the entire team's performance with respect to different KPIs like Average Call Resolution Percentage, Wait time, top performing Agents/Team Members, total call durations, total calls vs calls answered ,etc. It indicates the peak time wherein the volume of incoming calls is high which can further help to decide the Agents needed at that time. Important Decisions can be taken based on these KPI like Customer Satisfaction, etc.
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Conclusion & Guidance
14
Conclusion & Guidance
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References
Kruglov, A., Strugar, D., & Succi, G. (2021). Tailored performance dashboards-an evaluation of the state of the art. PeerJ. Computer science, 7, e625. https://doi.org/10.7717/peerj-cs.625
Friedman, H. (2021, Feb). 12 Best Marketing Dashboard Examples and Templates. Retrieved from https://improvado.io/blog/12-best-marketing-dashboard-examples-and-templates
Tan, P. (2021, Dec). 5 Powerful Types of Sales Dashboards All Sales Leaders Need. Retrieved from https://breadcrumbs.io/blog/powerful-sales-dashboards/
Varadharajan, R. (2019, Nov). Track your team performance with Call Center KPIs. Retrieved from https: //www.boldbi.com/blog/track-your-team-performance-with-call-center-kpis
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